Loading...
Importance of career management for South African musicians: A perspective of talent-preneur skills.
Yende, Sakhiseni ,Joseph Pashkevitch, Rostislava
Yende, Sakhiseni ,Joseph
Pashkevitch, Rostislava
Citations
Altmetric:
Abstract
Effective career management is essential for all musicians to succeed in the music industry. understanding, developing and maintaining effective career management is a vital feature for musicians globally. However, in south frica, this is not the case. there is a concern about musicians who live and die bankrupt for various reasons, including the lack of knowledge about career management. many south african musicians are famous and rich at the height of their careers but experience vicious poverty and struggle to support their families after their careers peak. this study aims to discuss and raise awareness about the importance of career management for south african musicians from a talent-preneur skills perspective. a qualitative content analysis was employed to guide this study, grounded in analysing existing scholarly writings such as studies, book chapters, and theses. a narrative thematic analysis was adopted to develop themes from the findings. the following themes were developed to present the findings of this study: 1. newspaper reported cases of south african musicians; 2. talent-preneurial skills; 3. impact ofcovid-19 pandemic on south african musicians;
4. effects of piracy in south african music industry. the results of this study demonstrate that poverty has become a common plight and trend that disturbs south african musicians, and this is partly attributable to the lack of career
management. this study affirmed that talent-preneurial skills are essential for musicians to effectively manage their careers.
Description
Date
2022-11-04
Journal Title
Journal ISSN
Volume Title
Publisher
Adonis & Abbey publishers
Collections
Files
Loading...
pashkevitch 1.pdf
Adobe PDF, 480.82 KB
Research Projects
Organizational Units
Journal Issue
Keywords
Bankrupts, Exploitation, Music career, Music industry, Talent-preneur
Citation
License
Attribution-NonCommercial-ShareAlike 4.0 International